THE STORY BEHIND HELEN LOVEDAY
Helen Loveday was created from a love of hand painted artwork, feminine detail, vintage glamour and the enduring beauty of silk.
I've always been drawn to the romance of the past: delicate pattern, decorative detail, beautifully made objects and the feeling that something has been created with care.
'When I was a little girl, my grandmother took me to pottery classes. She was a talented artist and ceramicist, and after my grandfather’s untimely passing, she found the creative work therapeutic. Using her hands to create beautiful things gave my grandmother an outlet for her grief, and helped inspire my own career in art and design.
I still have a vivid memory of a white porcelain vase she helped me paint, the detail of the indigo blue design I drew, and the feeling of accomplishment when we pulled it from the kiln. I think that was one of the first times I understood how powerful a beautifully made object could be. How it could hold memory, feeling and a little piece of the person who made it.
THAT SENSE OF CRAFT HAS STAYED WITH ME.
Those early experiences shaped my career as a textile designer. Every Helen Loveday print begins as original artwork, painted by hand and then translated onto silk.'
Motherhood changed my relationship with sleep. In the years of broken nights and very early mornings, my silk sleep mask became something I reached for again and again. A small object, but one that made rest feel possible.
It also made me think differently about the sleep mask itself. I didn't want to create a silk mask that was only beautiful to look at.
I WANTED TO CREATE ONE THAT TRULY DID ITS JOB.
One that feels luxurious against the skin, blocks out light and helps you stay asleep for longer, so you can wake feeling refreshed.
The Helen Loveday silk sleep mask brings together hand painted design, refined craftsmanship and a carefully considered fit.
A piece of everyday luxury, created for the nightly ritual of switching off.
