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Helen Loveday

'We celebrate femininity with a contemporary take on vintage glamour'

Illustrations of timeless botanicals printed on beautiful sustainable fabrics by Helen Loveday.

"The scarves are absolutely GORGEOUS! They are so beautiful and soft. I absolutely love, LOVE the design and how you've skillfully woven insects + snakes into the pattern. The design feels vintage, fun and very feminine!"

Courtney Trumbull, Arizona USA

Spring Collection

  • Floral Silk Modal Scarf Caribbean Sea Magic Blooms
    Regular price
    £75.00
    Sale price
    £75.00
  • Floral Silk Modal Scarf Smoky Blue Magic Blooms
    Regular price
    £75.00
    Sale price
    £75.00
  • Floral Silk Modal Scarf Peach Melba Magic Blooms
    Regular price
    £75.00
    Sale price
    £75.00

Hear What Our Customers Have To Say

"Love love love the box and scarf presentation. It feels really luxurious and special as you open it up. Gorgeous soft fabric and beautiful designs. I’m so pleased. Thank you!"

Catherine Omar, Brighton UK

"I absolutely love my kimono! In fact I was swishing about my house in it last night.

It's the most beautiful thing I own and Im glad I treated myself to it."

Marie Davies, UK

"I so happy with the lovely eyemask I have ordered. The design detail is stunning and the silk feels so soft and cooling on my eyes. It all comes in a cute little bag to protect it. I can’t wait to go to bed!"

Elizabeth Mackmurdo, London UK

Magic Blooms Collection

  • Silk Kimono Magic Blooms at Midnight
    Regular price
    Sold out
    Sale price
    £230.00
  • Floral Long Silk Scarf Magic Blooms at Midnight
    Regular price
    £135.00
    Sale price
    £135.00